Spotify’s The Cookout Playlist campaign with Bun B & Trill Burgers
“Trill Is When You’re Hustlin, Trill Is When You’re Grindin…”
Tasked by Spotify to bring Bun B’s takeover of The Cookout playlist to life, WERC produced a video campaign and limited merchandise giveaway at Bun B’s restaurant Trill Burgers. With the support of Houston-based agency, Rukaz Kultura, the video shoot featured homegrown Houston slabs, and appearances from Bun B, That Mexican OT, Kam Franklin of The Suffers, and artist GONZO247, who also designed a custom Spotify x Trill Burgers t-shirt and coloring book for a live-in store giveaway.
- Pre-production ideation
- Project Budgeting
- Vendor Sourcing
- Merchandise Production
- Video Production with Rukaz Kultura